8/7/2021 – Texas Born is officially open in Georgetown!
The gas station and convenience store located at 1402 Williams Drive (see map at the bottom of the article) opened on Saturday, August 7th and told Hello Georgetown their official grand opening will be on August 24th.
“We are super excited to be here,” Kimberly Guerrero, Manager of the Texas Born Georgetown location, told Hello Georgetown. “We’re ready for Georgetown to know that our doors are open and welcome them in, and show them that southern hospitality.”
In addition to their fuel stations, the company offers a variety of fresh made food including fajitas, fresh made flour tortillas, quesadillas, salad kits, tacos, queso and chips, salsas, cold drinks, snacks to grab and go, and special TXB branded water, coffee and jerky.
“We have a wonderful rewards program that will save [people] lots of money, especially on our fuel,” Guerrero said. “Our food is superior, I think they’re really going to enjoy the food and we just have a lot to offer here.”
Currently, the store will be open from 6 AM to 8 PM daily, but company officials told us they will be offering 24 hour service by early September.
Check out the full photo gallery below:
06/22/2021 – We have another update about the new TXB convenience store coming to Georgetown!
The new location is expected to open by early to mid July and it will be the first brick-and-mortar market opening following the company’s rebranding from Kwik Chek to Texas Born (TXB).
“The rebrand to TXB emphasizes the Texas roots and values the brand was built upon – authenticity, hospitality and integrity,” the company told Hello Georgetown. “All existing Kwik Chek locations will be rebranded to TXB over the next few years, with several stores’ rebrands already underway.”
TXB in Georgetown will offer several dining options for lunch, breakfast and dinner, including new menu items like Texas Scorpion Bites, fried-shrimp tacos, and TXB Habanero Queso.
“The company carefully selected its product lineup to provide guests with on-the-go, non-GMO snacks and beverages that are indeed “Texas Born” by sourcing products and ingredients from local vendors.”
Guests will also be able to experience outdoor seating options complete with misting systems and fans to keep cool during warmer days. The outside eating area also features a hand washing area, “allowing guests to wash hands before eating without entering a bathroom.”
You can view some of the menu items to be offered at the new location below:
10/26/2020 – We’ve heard back from the Kwik Chek Marketing Department with more details about the new store coming to Georgetown.
“The new TXB store will be different than Kwik Chek stores and will be revealing our new Texas Born concept,” the marketing department told Hello Georgetown. “Texas Born is a customer service-oriented convenience store and quick food operations including fresh-made food, cold drinks and grab-and-go snacks, including TXB-branded bottled water, coffee and jerky.”
The store will feature fresh meat items such as beef and chicken Fajitas, chicken, steak, ground beef and pork items. It will also carry fresh produce, steam-in-bag vegetables and a wide variety of salad kits, fruits and vegetables. TXB Market will include Artisan Cheese, Artisan Salami, Artisan Bread and Artisan Chocolate as well as expanded dairy options to include a variety of yogurt, cheeses, deli items and cold press juices.
TXB will also have a restaurant where customers can get handmade fresh flour and corn tortillas for breakfast, lunch and dinner tacos including beef and chicken fajitas, carne guisada, smoked brisket, smoked pulled pork, picadillo and quesadillas.
“Our bacon, sausage, egg, salsa and cheese quesadillas are surely to be a local fave,” the marketing department said. “Signature items include hand breaded original or spicy chicken tenders. Our signature fresh baked chicken roll sandwiches are great for on the go dining. The chicken Piglet biscuit sandwich is made from fresh baked buttermilk biscuits each morning and includes a hand breaded chicken tender topped with pepper jack cheese and hickory smoked bacon.”
Other signature items will include king ranch casserole, handmade fresh salads, wraps, deli artisan sandwiches, parfaits, fruit cups, rotisserie chicken, tamales, breakfast tacos, lunch-dinner tacos and fresh made biscuit breakfast sandwiches. Customers will also have access to an expanded beer & wine selection, including a large 28 degree beer cave with a variety of local & craft beers.
TXB is expected to open mid-June 2021.
You can view some of the renderings of what the store will look like below (click any image below to view a larger version):
10/13/2020 – We have learned a new convenience store is coming to Georgetown!
The construction site located off Williams and Rivery, near Shakes, is being cleared for a new convenience store. Hello Georgetown has been informed the store will be a TXB store.
TXB stands for Texas Born, which is the new rebranding of the company Kwik Chek.
“Kwik Chek is a family of customer service-oriented convenience stores, grocery stores and quick food operations,” according to the company’s website. “Headquartered in Bonham, Texas, Kwik Chek has 46+ locations across Texas and Oklahoma. With our motto “Leave ‘Em Better,” we are continually looking for ways to give you, our customer, the highest quality of service and products. With more than 4,000 items, including cold drinks, grab-and-go snacks, and even fresh-made food, you’re sure to find something to satisfy your kravings.”
We have reached out to the company for more details about Texas Born and this new location, and will update as soon as we know more.
Comments